Cotton's Week February 2, 2001

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Consensus Is Step Toward Profitability

NCC President Robert McLendon told delegates at 62nd annual meeting that consensus on farm policy specifics will boost organization's quest of restoring US cotton industry profitability.

He said early years of FAIR Act and its fixed, de-coupled payment system served US cotton well, but "the subsequent free-fall of prices has exposed the FAIR Act's Achilles' heel, which, of course, is a completely inadequate income safety net."

He reminded delegates that farm price for cotton has fallen progressively over course of that law from 75 cents in '96 to 48 cents in '00 and that special emergency relief packages authorized, not by farm legislation but by annual appropriations measures, were "a precarious way for farmers to stay afloat." He noted, however, that while economic outlook and congressional mind-set look somewhat more promising this year than in '96, enactment of good farm policy will not be easy.

"It's one thing for Congress to dig deep into the federal treasury to authorize what they see as necessary `emergency' spending to avoid widespread agricultural bankruptcies," McLendon said. "It's yet another thing for them to commit to a longer-term farm program safety net that could cost as much as they've been authorizing for emergency spending in annual appropriations bills."

In recapping '00, McLendon reminded delegates that NCC worked to sustain lifeline for US cotton, including achievement of: 1) marketing certificates for loan redemptions, 2) supplemental Agriculture Market Transition Act payments, 3) crop insurance reform/'99 emergency assistance and 4) '00 crop disaster assistance, which included unprecedented federal cost-share level for boll weevil eradication program.

He told group Step 2 payments were unusually important because they helped move some quality-impaired cotton to market that otherwise would have accumulated in carryover stocks to further depress new-crop prices. He noted program most likely will return same benefits this year, and for same reason.

McLendon said defending Step 2 as central aspect of domestic cotton policy and getting Congress to write World Trade Organization-compliant income support provisions into new farm law are major NCC goals.

Other upcoming challenges include: 1) ensuring China will comply with its commitments under Permanent Normal Trade Relations legislation to prevent harm to US textile sector, 2) building on NCC's Quality Task Force initiative to find answers for improving cotton yields and quality and 3) utilizing CCI's market-building programs to capitalize on opportunities created by Caribbean Basin Initiative Parity legislation.

In other meeting highlights:

NCC economists said big variable for '01 year's economic health is exports, specifically whether China will import raw cotton and how much. They projected '01 US crop of 18.5 million bales, US mill use of 9.8 million bales and exports possibly reaching 8.5 million bales. With most analysts expecting Chinese imports in range of 2.5 to 3.5 million bales, they said that presuming China has adequate supplies, US should expect to garner some 50% of any Chinese raw cotton imports. If that occurs, US exports should reach 8.5 million-bale mark. Based on that production and offtake estimate, economists said US projected stocks would be 4.3 million bales on July 31, '02 - end of '01 marketing year.

Regarding world situation, economists said significant drawing down of world cotton stocks should result in world ending stocks for July 31, '01, of 37.4 million bales with stocks to use ratio of 40.1%.

They also noted that effective trade rules will be crucial to US textile sector, which is facing economic pressures as severe as any faced in early `80s, when annual mill use fell to just 5.2 million bales.

Outgoing CCI President J. Larry Nelson said in complex and interrelated global marketplace, better days will depend on what US industry can do to help itself compete. "We need to use all the tools at our disposal, here domestically and overseas, to ensure that we remain competitive and that we can sell our products at a profit." He said CCI, working hand-in-hand with USDA's Foreign Agricultural Service, with Cotton Incorporated and with entire US cotton industry, is 1 of those critical tools in helping US stay competitive and to market products at premium.

Nelson said with new Administration in office and new farm bill process beginning, "I think we have a major opportunity to strengthen funding for export market development. Adequate funding to develop intermediate and final markets for our product should be high on the priority list for the legislative and government relations' efforts of this industry. CCI has proven that it is an excellent implementer of effective demand building programs, but it needs adequate funding to make things happen."

In coming year, Nelson said, CCI will further expand its Caribbean Basin Initiative project by working with importers of finished apparel and with US manufacturers to collaborate on teams and events focused specifically on maximizing opportunity created by CBI and Sub-Saharan African trade bill.

Cotton's success in consumer marketplace cannot be taken for granted, and Cotton Incorporated CEO J. Berrye Worsham said it is still vitally important for that organization to continue to reach consumers with effective message. Positioning cotton as fiber with relevance today is becoming more of challenge, he noted, as synthetics mount increasing pressures in products such as activewear and outerwear with new fibers specifically designed for particular performance characteristics like moisture wicking, insulation and stretch. He said EFS fiber management system - already used on 90% of US mill-processed cotton - is being looked at in order to improve that software and increase its users' competitive edge in fiber management.

He said Cotton Incorporated also continues to work actively in research programs more focused than ever on cotton's challenges, including seeking way to assist US cotton industry in delivery of timely and profitable cotton varieties. That includes work of consultant who is determining what else Cotton Incorporated can do regarding seed breeding work to address yield plateau and quality deterioration of US crop in recent years.

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Gaylon Booker Named NCC President, CEO

Gaylon B. Booker was elected President and Chief Executive Officer of NCC during organizations annual meeting.

Booker succeeds Phillip C. Burnett, who announced his resignation effective March 1 to join the electronic cotton marketing firm, The Seam, Inc., of Memphis, as President and Chief Executive Officer.

In electing Booker to the top staff position, the Board acted on a recommendation from the Council's Operations Committee.

Booker, who has been with the Council his entire 40-year working career, served as Senior Vice President from '88. He announced his retirement at the end of '00 and was scheduled to fill a consultant's role as the Council addressed farm policy and other industry priorities.

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NCC Planting Intentions Survey Shows 15.9 Million Acres in '01

NCC's annual early season planting intentions survey revealed US cotton growers intend to plant 15.9 million acres in '01, 2.3% higher than previous year. In Southeast, results indicate 1.4% increase in upland acreage to 3.6 million. Growers in Mid-South intend to plant almost 4.4 million acres, increase of 10.8% from '00. In Southwest, reduction of 1.8% to 6.6 million acres was indicated. Decrease in upland area of 4.3% to 1.1 million acres was indicated by growers in West.

Total across 4 regions gives intended '01 upland cotton area of 15.7 million acres, 2.0% higher than '00. Growers intend to increase ELS plantings 31.5% to 225,000 acres. Given 15.9 million planted acres and assuming average abandonment rate equal to 5-year average, harvested area would be approximately 14.3 million acres.

Applying each state's 5-year average yield to its '01 projected harvested acres generates crop size of about 18.5 million bales, of which 18 million bales would be in upland and about 480,000 bales in ELS. For cottonseed, multiplying the point forecast of lint production by the 3-year average lint-seed ratio for each state generates expected production of about 7 million tons.

Prospective '01 US Cotton Plantings


'00 Actual (Thou.)

'01 Intended (Thou.)

Percent Change

















































































































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21st Century Commission Presents Report

Senate and House Agriculture committees received Commission on 21st Century Production Agriculture's final report, "Directions for Future Farm Policy: The Role of Government in Support of Production Agriculture." Commission was created by Federal Agriculture Improvement and Reform Act (FAIR) of '96 to make policy recommendations prior to expiration of farm legislation in '02.

Commission membership was primarily composed of general farm, commodity and livestock industry officials. Bruce Brumfield, who operates diversified farming venture in Mississippi and is past president of NCC and past chairman of American Cotton Producers (ACP), was prominent member of commission. Commission report, presented to Senate Jan. 30 and House Jan. 31.

To achieve overall safety net, commission recommended continuing fixed Agriculture Market Transition Act (AMTA) payments in accordance with existing baseline budget allocations and adding new countercyclical income support program that would trigger financial assistance when crop prices and farm income decline. Supplemental Income Support (SIS) program would be added to AMTA payments when revenue from "basket of crops" declines below specific level.

Commission also suggested marketing loan program be retained and loan rates be adjusted to reflect balance between historical market value of individual crops.

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Sen. Cochran again Heads Ag Appropriations Subcommittee

Sen. Cochran (R-MS) again will chair agriculture appropriations subcommittee following action by Senate. He will be joined by Republican Senators Specter (PA), Bond (MO), McConnell (KY), Burns (MT) and Craig (ID). Senator Kohl (WI) will continue to serve as ranking Democrat and will be joined by Senators Harkin (IA), Dorgan (ND), Feinstein (CA), Durbin (IL) and Johnson (SD).

Subcommittee members are largely unchanged from 106th Congress, with Sen. Craig (ID) replacing Sen. Gorton (R-WA), who was defeated in November, and Sen. Johnson (SD) joining as Democrats added member to reflect 50-50 Senate membership.

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Weekly Exports Total 149,000 Bales

Exports for week ending Jan. 25 were about 149,000 bales (480-lb.), raising total '00-01 shipments to 2.57 million. Net sales for week were about 95,000 bales. Outstanding commitments as of Jan. 25 were approximately 2.90 million bales.

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Effective Feb. 2-8, '00

Adj. World Price, SLM 11/16........49.32 cents*
Coarse Count Adjustment............0.00 cents
Current Step 2 Certificate Value...4.60 cents
Marketing Loan Gain Value..........2.60 cents
Import Quotas Open..........................1
*No Adjustment Made Under Step I

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Five-Day Average

Current 3135 c.i.f. N. Eur........63.15 cents
Forward 3135 c.i.f. N. Eur...........No Quote
Coarse Count c.i.f. N. Eur........59.65 cents
Current US c.i.f. N. Eur..........69.00 cents
Forward US c.i.f. N. Eur.............No Quote

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Cotton's Leaders for '01

National Cotton Council


James E. Echols, Cordova, TN, Merchant

Vice Chairman:

Kenneth B. Hood, Gunnison, MS, Producer

Chairman, Exec. Comm.:

Robert E. McLendon, Leary, GA, Producer

Vice Presidents:

Robert W. "Bobby" Greene, Courtland, AL, Ginner


W. Duke Kimbrell, Gastonia, NC, Manufacturer


Wayne Martin, Lubbock, TX, Crusher


Van A. May, Lubbock, TX, Cooperative


Fred A. Underwood, Lubbock, TX, Warehouseman


W.L. "Billy" Carter, Jr., Scotland Neck, NC, Producer

Cotton Council International


J. Larry Nelson, Edmonson, TX, Producer


Hans-G. Kretchmer, El Paso, TX, Cooperative

1st Vice President:

William B. Dunavant, III, Memphis, TN, Merchant

2nd Vice President:

Robert A. Carson, Jr., Marks, MS, Producer


David Stanford, Lubbock, TX, Cooperative

Cotton Foundation


Talmage Crihfield, Ripley, TN, Producer

American Cotton Producers


Hollis O. Isbell, Muscle Shoals, AL

Vice Chairmen:

Woody Anderson, Colorado City, TX


Thad R. Freeland, Tillar, AR


John E. Pucheu, Tranquillity, CA

Regional Directors:

Louie Perry, Jr., Moultrie, GA, Southeast


Daniel T. Branton, Leland, MS


Mark Williams, Farwell, TX, Southwest


Charles K. "Chuck" Youngker, Buckeye, AZ, West

Cotton Board


Seymour Johnson, Indianola, MS

Cotton Incorporated


James B. Hansen, Corcoran, CA


National Interest Organizations




C.L. Boggs, Lubbock, TX

American Cotton Shippers Association


Joseph Walker, II, Columbia, SC

Cotton Growers Warehouse Association


Robert Weatherford, Corpus Christi, TX

Cotton Warehouse Association of America


E. Bragg Smith, III, Dallas, TX

American Textile Manufacturers Institute


Roger Chastain, Greenville, SC

National Cotton Ginners Association


Richard Bransford, Lonoke, AR

National Cottonseed Products Association


Edwin O. Lundgren, Jr., Elgin, TX

National Cotton Women's Committee

Regional Directors:

Charlotte Mathis, Moultrie, GA, Southeast


Bobbie Jean Hill, Indianola, MS, Mid-South


Merle Morrison, Lorenzo, TX, Southwest


Pennee Murphree, Maricopa, AZ, West

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Tennessee Merchant Elected NCC Chairman for '01

James E. Echols, merchant from Cordova, TN, is first US cotton industry member to lead NCC in newly-created chief elected industry office of chairman. He was elected at industrywide organization's annual meeting in San Diego.

Echols, who served as NCC vice president in '00, succeeds Robert E. McLendon, who was the NCC's 49th president and who will chair NCC's Executive Committee in '01. Echols also will serve as chairman of NCC Board as stipulated in new NCC officer structure.

Kenneth B. Hood, Gunnison, MS, producer, was elected vice chairman.

Elected vice presidents were Fred A. Underwood, warehouseman, and crusher Wayne Martin, both of Lubbock, and Secretary-Treasurer W.L. "Billy" Carter, Jr., Scotland Neck, NC.

Re-elected vice presidents were: Robert W. Greene, ginner, Courtland, AL; Van A. May, cooperative official, Lubbock, TX; and W. Duke Kimbrell, manufacturer, Gastonia, NC.

Elected as NCC staff officers were: Phillip C. Burnett, president and chief executive officer; Gaylon B. Booker, executive vice president; and Dr. Mark Lange, vice president, policy analysis and program coordinator, all of Memphis. Lange formerly served as director of NCC's Economic Services and Information Services departments. Re-elected NCC staff officers were Craig Brown, vice president, producer affairs, Memphis; A. John Maguire vice president, Washington operations; and Allen Terhaar, vice president, international affairs, Washington, DC. Booker succeeds Burnett as president and CEO effective March 1 (see related article).

Elected to NCC Board during interest caucuses were:

Producers - Louie Perry, Jr., Moultrie, GA; Daniel T. Branton, Leland, MS; Mark D. Williams, Farwell, TX; Charles K. "Chuck" Youngker, Buckeye, AZ; and Hollis O. Isbell, Muscle Shoals, AL. Ginners - Wendell S. Dunaway, Hawkinsville, GA; Murry G. McClintock, Tunica, MS; Sid Brough, Edroy, TX; Charles C. Owen, Pima, AZ; and Richard Bransford, Lonoke, AR. Warehousemen - Carl W. Nelson, Jr., Selma, AL; Neill M. Sloan, Portland, AR; Ron Harkey, Lubbock, TX; H. J. Weathersby, Memphis, TN; and E. Bragg Smith, III, Dallas, TX. Merchants - William C. Covington, Richardson, TX; W. B. Dunavant, III, Memphis, TN; Peter Egli, Phoenix, AZ; Gerald C. Marshall, Cordova, TN; and Joseph Walker, II, Columbia, SC. Crushers - Sammy Wright, Valdosta, GA; George H. Dunklin, Pine Bluff, AR; Hollis G. Sullivan, Harlingen, TX; Ryoichi Kondo, Chandler, AZ; and Gail Kring, Lubbock, TX. Cooperatives - Mike Quinn, Raleigh, NC; Woods E. Eastland, Greenwood, MS; David Stanford, Lubbock, TX; Robert W. Norris, Bakersfield, CA; and David L. Hand, El Paso, TX. Manufacturers - Roger W. Chastain, Greenville, SC; George R. Herron, Danville, VA; G. Stephen Felker, Monroe, GA; Jerry D. Rowland, Winston-Salem, NC; and D. Harding Stowe, Belmont, NC.

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Kretschmer to Lead CCI as President

Hans G. Kretschmer, cooperative official from El Paso, TX, was elected president of Cotton Council International (CCI) for '01. He was named during CCI's board meeting at NCC annual meeting.

Kretschmer succeeds J. Larry Nelson, producer from Edmonson, TX, who becomes CCI board chairman, succeeding Paul A. Ruh, merchant from Richardson, TX.

Other CCI officers elected are 1st vice president William B. Dunavant, III, merchant, Memphis, TN; 2nd vice president Robert A. Carson, Jr., producer, Marks, MS; and treasurer David Stanford, cooperative official, Lubbock, TX. Phillip C. Burnett of Memphis, TN, was re-elected secretary and Allen A. Terhaar of Washington, DC, was elected assistant secretary.

CCI elected 3 new directors for '01: Robert W. Norris, cooperative official from Bakersfield, CA; Larry R. McClendon, producer from Marianna, AR; and N. Wiley Murphy, producer from Tucson, AZ.

Re-elected directors include: Michael M. Adams, cooperative official, Greenwood, MS; Van A. May, cooperative official, Lubbock, TX; Wayne Martin, crusher, Lubbock, TX; Robert W. Glassman, ginner, Fresno, CA; Robert W. Greene, ginner, Courtland, AL; Peter Egli, merchant, Phoenix, AZ; Gary W. Taylor, merchant, Cordova, TN; William C. Tharp, merchant, Las Cruces, NM; Joseph Walker, II, merchant, Columbia, SC; Adolph Weil, III, merchant, Montgomery, AL; G. Stephen Felker, manufacturer, Monroe, GA; Jerry D. Rowland manufacturer, Winston-Salem, NC; W. L. "Billy" Carter, Jr., producer, Scotland Neck, NC; James B. Hansen, producer, Corcoran, CA; Cliett A. Lowman, III, producer, Kingsville, TX; John E. Pucheu, Jr., producer, Tranquillity, CA; Vance C. Shoaf, warehouseman, Milan, TN; and Willis H. Willey, III, warehouseman, Memphis, TN.

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Hollis Isbell Re-Elected Chairman
of American Cotton Producers

Hollis O. Isbell, producer from Muscle Shoals, AL, was re-elected chairman of American Cotton Producers of NCC for 2001 during the Council's 62nd meeting.

Thad R. Freeland, Tillar, AR, was elected vice chairman. John E. Pucheu, Jr., Tranquillity, CA, and Woody Anderson, Colorado City, TX, were re-elected vice chairmen.

One new regional director was elected. Daniel T. Branton, Leland, MS, was elected from Mid-South. Re-elected as regional directors were Louie Perry, Jr., Moultrie GA, representing Southeast; Mark D. Williams, Farwell, TX, elected to represent Southwest; Charles K. "Chuck" Youngker, Buckeye, AZ, representing West; and Isbell, at-large.

Elected state producer chairmen were: Arkansas - Laudies Brantley, England; Missouri-Illinois - Steve Droke, Hornersville, MO; New Mexico - Bob Mayberry, Lake Arthur; and Tennessee-Kentucky - John Willis, Brownsville, TN.

Re-elected state producer chairmen were: Alabama - Sam Spruell, Mt. Hope; Arizona - Larry W. Jarnigan, Phoenix; California - Don Cameron, Helm; Florida - B. E. "Sonny" Davis, Cottondale; Georgia - C. B. "Chuck" Coley, Vienna; Louisiana - Jon W. `Jay" Hardwick, Newellton; Mississippi - Bowen Flowers, Tunica; North Carolina - David Grant, Garysburg; Oklahoma - Kansas - Daniel M. Davis, Elk City, OK; South Carolina - Frank B. Rogers, III, Bennettsville; Texas - Jim Ed Miller, Ft. Hancock; and Virginia - Cecil R. Byrum, Windsor.

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State Unit Officers Elected for '01

State unit officers for '01 were elected at NCC annual meeting. Chairmen, vice-chairmen and secretaries, respectively, of state units are:

Alabama - J. Austin Wade, merchant, Montgomery; Sam R. Spruell, producer, Mt. Hope; V. Larkin Martin, producer, Courtland. Arizona - Roger Hooper, producer, Casa Grande; Charles K. "Chuck" Youngker, producer, Buckeye; and Charles C. Owen, ginner, Pima. Arkansas - Neill M. Sloan, warehouseman, Portland; Larry R. McClendon, ginner, Marianna; and Thad R. Freeland, producer, Tillar. California - David A. Alderete, ginner, Bakersfield; Robert W. Norris, cooperative, Bakersfield; and Tom Teixeira, producer, Dos Palos. Flordia - B. E. "Sonny" Davis, producer, Cottondale; Leslie H. Cunningham, ginner, Atmore, AL; Bruce McMullian, ginner, Marianna. Georgia - Van F. Murphy, ginner, Berlin; Kent Fountain, ginner, Surrency; Don E. Daily, ginner, Dexter. Louisiana - Donna B. Winters, producer, Lake Providence; Jon W. "Jay" Hardwick, producer, Newellton; Ted Schneider, producer, Lake Providence. Mississippi - Murry G. McClintock, ginner, Tunica; John F. Phillips, III, producer, Yazoo City; and Scott Middleton, crusher, Jonestown. Missouri- Illinois - Allen Williams, ginner, Cardwell, MO; Steven C. Droke, producer, Hornersville, MO; and David Blakemore, ginner, Campbell, MO. New Mexico - Johnny L. Reid, ginner, Loving; William C. Ahrens, ginner, Malaga; and Donald W. Hartman, producer, Deming. North Carolina - Joe Josey, III, producer, Scotland Neck; Burges U. Griffin, ginner, Lewiston; and J. Michael Quinn, cooperative, Raleigh. Oklahoma - Kansas - Malcolm Magar, warehouser, Altus; Daniel M. Davis, producer, Elk City; and Merle R. Atkins, producer, Davidson. South Carolina - J. Whit Player, cooperative, Elliott; Robert E. Moore, Jr., producer, Hartsville; and F.B. Rogers, III, producer, Bennettsville. Tennessee - Kentucky - John H. Willis, producer, Brownsville, TN; Wayne Tritt, ginner, Brownsville, TN; and John F. Lindamood, producer, Tiptonville, TN. Texas - Randy Kennedy, ginner, Shallowater; Lee Tiller, ginner, Odem; and Sid Brough, ginner, Edroy. Virginia - M. L. Everette, Jr., producer, Capron; Leonard B. Alphin, ginner, Windsor; and Cecil Byrum, producer, Windsor.

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Ginners Elect Richard Bransford

Richard Bransford of Lonoke, AR, was elected president of the National Cotton Ginners Assn. at the organization's annual meeting in San Diego. He succeeds Myrl Mitchell of Lenorah, TX, who will serve as chairman.

Other officers elected were 1st vice president Michael Hooper, Buttonwillow, CA; 2nd vice president Richard Holder, Kinston, NC; and 3rd vice president Sid Brough, Edroy, TX. Bill Norman, Memphis, TN, was elected executive vice president.

Lon Mann, partner in McClendon Mann & Felton Gin Company in Marianna, AR, and a past president of the National Cotton Council of America, was awarded '00 Horace Hayden Cotton Ginner of the Year Award. Dr. Andrew G. Jordan, director of Technical Services for the NCC and Executive Director of The Cotton Foundation, received '00 Distinguished Service Award.

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Alabama Producer James Sanford
Receives Harry S. Baker Award

James H. Sanford, Prattville, AL, cotton producer and dedicated industry leader, was honored as recipient of '01 Harry S. Baker Distinguished Service Award for Cotton. The award, named for late California industry leader and NCC president Harry S. Baker, is presented annually to US cotton industry member who has provided extraordinary service, leadership and dedication to industry. Sanford received award during NCC's annual meeting.

Sanford was 44th NCC president and has served as NCC board chairman, treasurer, vice chairman of Research and Education program committee and chairman of Industry/Government Research Committee. Additionally, he served as chairman of The Cotton Foundation and has participated in several industry trade missions to Europe and Far East for CCI and USDA's Foreign Agricultural Service.

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Cotton Industry Achievement Award to Roger Malkin

Roger Malkin, late chairman and CEO of Delta and Pine Land Co., received '01 Oscar Johnston Lifetime Achievement Award, presented annually to individual who served cotton industry through NCC over significant period of business career. Announcement was made at NCC's annual meeting.

Established in '97, award is named for Oscar Johnston, co-founder and first president of NCC. Malkin's success with D&PL mirrored Johnston's successful preservation of and development of company after Johnston became D&PL president in '27.

"Fusing biotechnology and farming, Roger helped Delta and Pine become the world's largest cotton breeder with business in the US and 18 other countries," said NCC Chairman F. Ronald Rayner in presenting the award to Malkin's daughter, Melissa Malkin. "Under his 22-year watch, Delta and Pine breakthroughs included early maturing varieties, smooth leaf cotton, the first transgenic row crop seed and the first Roundup Ready cottonseed."

Born in Brooklyn, NY, Malkin graduated from Dartmouth College and received a Masters of Business Administration from Tuck School of Business at Dartmouth. After brief career in real estate, he acquired, in one of country's earliest leveraged buyouts, Federal Compress and Warehouse Co. in Memphis, TN. Shortly thereafter, he acquired Delta and Pine Land, helping company expand worldwide.

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