Most mill customers of U.S. cotton are competing for similar markets. Therefore, management must examine the principal costs of raw materials, conversion, and sales/service. Quality and appeal factors are dictated by the marketplace, so profits must be generated between those factors and the costs of textile production. Cotton fiber management systems which include selection and utilization are of increasing importance because of advancing technologies in yarn and fabric manufacturing and because of consumer quality demands. A program at Cotton Incorporated has addressed the variables of raw materials and end-use requirements with the objective of harmonizing them to improve profitability of mill and grower.