Bollgard ™ cotton was the best yielder and increased profits (return per acre) during this four year period. The Bollgard™ profit margin varied between $40.06 per acre in 1999 to $83.53 per acre in 1996. This research indicates the value of investing in Bollgard™ technology throughout these 4 years was $37.57 per acre or $ 2,877,110 dollars (Bollgard™ acreage = 76,580 acres for 4 years).

Bollgard ™ cotton's popularity continues to grow and its future looks bright in Oklahoma. Introduction of stripper varieties and basing rental fees on seeding rate makes it enticing and affordable for dryland production. With its increased popularity, cotton producers must follow and adhere to Monasanto's Bollgard™ resistance management guidelines. Bollgard™ technology will play an integral part of the IPM program after eradication of the boll weevil in Oklahoma.