This paper investigates price discounts and premiums paid for cotton quality attributes by textile manufacturers for three US cotton producing regions. Data collected from textile firms in the 1998/99 marketing year (1998 crop) were used in hedonic price models to estimate the quality premiums and discounts for cotton from the South (SO), Southwest (SW), and San Joaquin Valley (SJV) regions. This analysis found substantial differences in price structure among regions, but less price differentiation based on quality than in prior years.